Insights, Updates & Industry Wins

Get the latest from Hard Beat - agency wins, PR tips, and multicultural media insights - all in one place to help you tell better stories worldwide.

Latest Insights

Navigating PR in the Era of Misinformation - Cultivating and Safeguarding Brand Integrity
Ms. Felicia Persaud Ms. Felicia Persaud

Navigating PR in the Era of Misinformation - Cultivating and Safeguarding Brand Integrity

In today's era of rampant misinformation, PR executives face the critical task of safeguarding brand integrity. Through proactive brand building, continuous engagement, championing authenticity, and robust crisis communication planning, organizations can navigate this complex terrain effectively. CARIBPR WIRE and CISION PRNEWSWIRE offer essential support and tools to navigate the challenges posed by misinformation.

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Top 5 Best Practices for Effective AI Usage in PR and Communications
Ms. Felicia Persaud Ms. Felicia Persaud

Top 5 Best Practices for Effective AI Usage in PR and Communications

This article discusses five best practices for working with AI in the field of public relations and communications. It emphasizes managing expectations, developing prompt skills, using AI ethically and responsibly, being transparent about AI usage, and continuously developing AI knowledge and skills.

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Google Insights Metrics: What You Need to Know About the Recent Updates
Ms. Felicia Persaud Ms. Felicia Persaud

Google Insights Metrics: What You Need to Know About the Recent Updates

Google has made changes to its API that impact how it defines certain metrics on Google Business Profile (GBP), previously known as Google My Business. This has caused some businesses to notice a drop in certain GBP metrics, such as profile views, searches, and direction requests. To adjust your SEO strategy in light of these changes, you can focus on optimizing your business's local search presence and performance, utilizing the new search breakdown feature to see the specific search terms that led customers to your GBP, and optimizing your SEO based on those keywords.

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Agency News

Hard Beat As Seen On TV

CNN, MSNBC, CNBC, HLN, FXNC, BRVO, HIST, HALL, TRU, TVL, TWC, SYFY, OXYGN, NGC, FBN, NFLN, FSUA, AEN, ID, APL, TLC AND MORE…

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Clutch Recognitions & Awards
Proud to be recognized among leading PR and media agencies for innovation and results.

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Caribbean Owned Hard Beat Communications Honored As Clutch Global And Clutch Champion Winner

Clutch Recognizes Hard Beat Communications as one of the Game Changing Social Media Marketing Companies in Florida

Social media platforms continue to attract millions of millions of users from all over the world. This makes these social sites great tools for businesses and companies for their advertising and marketing efforts. Building a robust social media presence is beneficial for your brand and it can even help in attracting new customers to your business. That’s why you can’t miss this chance, team up with Hard Beat Communications today to learn more.

Black, Caribbean Immigrant And Woman Owned Digital Agency Named Top PR Firm In Hollywood out.

Hard Beat Communications, the black, Caribbean, immigrant and woman-owned digital PR and AD Agency has been named in the Top 5 PR firms in Hollywood, Florida.

Hard Beat Founder and CEO, Felicia J. Persaud Featured In The Jan. Edition Of The Comcast RISE Newsletter

This Caribbean American Company Is A Comcast RISE 2021 Winner

Hard Beat Communications, Inc. has been named a Top Event Planner in Miami for 2021 by Clutch.

IN OTHER NEWS

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